+Post ads screenshot

Google+’s new +Post ads – which were introduced in Beta to some huge brands at the end of 2013 and yesterday were opened up to all brands with 1000 or more Google+ followers – are something of a revolution, combining social media advertising and native advertising together into one. This innovative approach allows Pay-Per-Engagement which could be a game changer when it comes to extending your reach and growing your following.

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Google execs album

Surprising news from Mountain View yesterday, as Google execs Sergey Brin, Larry Page and Eric Schmidt announced they have teamed up with head of webspam, Matt Cutts, for their musical debut.

The eponymous album, google, is a collection of covers, completely reimagining tunes from artists such as Cat Stevens, David Bowie and Beastie Boys.

The big question on everyone’s mind: why?

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