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Google recently began a trial to incorporate Gmail into search results, it is only an opt-in service but will link your search to emails in your inbox.

If you searched for Amazon Kindle, for example, and you had received an order confirmation for a Kindle, the information about it might show up in the side bar.

You might be wondering what use this would be to anyone. Imagine if you had searched for something such as “Train Times” and you have an email with a ticket purchase in your inbox, the search results will provide information about your upcoming train, including times and news of any delays. Continue Reading

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If you spend time on the internet, you may have noticed the increase in “SERP crowding”, where one or two domains take up the first three pages of the search results.

A post on SEOmoz attributed this to a sneaky Google update, their recent report shows that it has been getting worse too, up until this week.

It appears now that they have swapped this SERP crowding for displaying fewer results. Continue Reading

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Last week Firefox rolled out their new update, Firefox 14, which features an automatic HTTPS encryption on all Google searches. This was expected for a while, but it’s no more welcome than the announcement first telling us it was coming.

What does this mean? All keywords used in search will show up as (not provided) on Google Analytics.

Whereas before it would only affect users logged into Firefox, it now affects all Google searches used in Firefox. Internet Explorer is also keen to pursue later in the year.

This update affects digital agencies, SEO enthusiasts and web developers everywhere, and is sure to be the question most are asked about over the coming months. Continue Reading

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One of the things we’ve being banging on about for weeks is the introduction of author thumbnails appearing in the search results and how they can make you stand out from the crowd.

What is interesting since their addition, is the amount of people struggling to understand exactly what restrictions are in place that may prevent your picture being shown.

An interesting article on SEOmoz had recently tried to illuminate this for us. Continue Reading

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There’s one thing Google have tried to make absolutely sure of over the last decade: SEO isn’t a template you can just fit your site to.

Their latest update slams that point home better than most.

It’s been a well known rule in SEO that your title tag (the bit you can see in the search engine results) has to be 70 characters or less. Otherwise your title would be cut off like thi…

Google have now scrapped that entirely. Continue Reading

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