Our Search Engine Marketing Consultant Page

Some of our team: John Courtney (Chairman), Kathryn Dawson (Technical Director), Stephanie Iles (Sales Director), Paul Iles (Senior Sales Consultant).

If you are looking for a search engine marketing consultant, our team is well qualified and experienced in providing effective results for clients online businesses over a broad range of different sectors. They are experts in both organic Search Engine Optimisation and Pay Per Click advertising. Our search engine marketing portfolio page demonstrates the diversity of our client base and we can help you generate relevant online traffic through an effective Internet marketing strategy.
 

Directors

KATHRYN DAWSON BSc. (Hons), M.B.A.

Kathryn Dawson is the head of our Search Engine Marketing Consultant team, she is certified in Advanced Search Engine Optimisation (SEO) and personally handles all client relationships.

Kath developed her first commercial website in 1997, and over the years has become highly skilled and experienced in Search Engine Marketing (SEM), particularly Search Engine Optimisation (SEO) techniques and web analytics.
She constantly updates her SEO/SEM knowledge through various subscription memberships. She is a chat moderator offering regular business skills training at the World Resources Center, founded by Robin Nobles and John Alexander, and she is joint moderator of the very popular 'Improve Search Engine Rankings Club' on Ecademy.

Kath also offers SEO training and provides a free consultation to all prospects who want to understand what SEO is all about - in plain English, Kath will explain where your site is now and what we would recommend to get you where you want to be.

 

JOHN COURTNEY A.I.B.C., M.A.B.S., MInstD

The Chairman of Strategy Internet Marketing, John Courtney has been a Company Director for over 20 years, including many years as Chairman or Managing Director in his own businesses which have ranged from sporting goods to agricultural chemicals. He has been a Non Executive Director for several SME's.

John has trained at The Academy of Business Strategy, and is an associate of the Institute of Busines Consulting, and a member of the Institute of Directors. He is also a visiting lecturer on the MBA course at Cranfield University School of Management and is also a Judge in The National Business Awards sponsored by Orange.

John has run training seminars at board level on corporate strategy and made presentations to both large and small groups on funding strategies. He brings a wealth of experience, particularly in corporate strategy, funding, business planning, internet strategy and marketing strategy including new product development.

John is an approachable, practical, down to earth consultant comfortable in the board room of plc's as well as helping with implementation with smaller companies.

 

STEPHANIE ILES

Stephanie's talent is in Sales and Marketing Management. Her career spans almost 20 years and has been split between these two sectors, initially in Media and then in Freight Forwarding. Stephanie also spent 8 years assisting in the rebuilding of the largest Kuwaiti Newspaper's Commercial Press, she then worked in southern California working in Video Production and then in Freight Forwarding.

Stephanie assists our clients by heightening their awareness of the various internet marketing and strategic tools that we work with to ensure that they have the optimum amount of options available to progress their business.

Associate Directors

ANN GOODWIN Chartered Marketer, FCIM, DipM

Ann began her long and varied marketing career with household names such as Fisons, RS Components and Bostik. Whilst working for the Institution of Occupational Safety and Health, Ann developed and implemented a strategy to communicate the health and safety message both in the UK and overseas to various safety critical industries including construction, rail, oil and healthcare.

Her last position as an employee was as Marketing Director for Catalis Rail Training, an international supplier of training and development services to the rail industry, where Ann had responsibility to develop a management portfolio of services for the newly privatised industry. Clients included Railtrack, Virgin Trains, Amec, Balfour, Alstom and Kier.

Today, Ann advises on strategic marketing direction to meet clients’ business objectives. In addition, Ann overseas the implementation of marketing plans to ensure the various tactical aspects are adopted across the breadth of the marketing mix. Despite holding senior positions, Ann has never lost the ability to 'roll up her sleeves' and deliver cost-effective, practical solutions that work.

In recent years, she has supported clients at both a strategic and tactical level across a number of industries including Construction, NHS and Healthcare, Rail, FMCG, Leisure and IT.

As a Fellow of the Chartered Institute of Marketing and a Chartered Marketer, Ann has lectured for the professional CIM exams and delivered numerous training courses on marketing.

Outside of work, Ann is an avid follower and member of Leicester Tigers and England rugby supporters clubs.

PPC Manager

CHRISTOPHER ROSE

Christopher Rose is a PPC advertising fanatic who loves the heady combination of digital precision and creative ad copy writing.

His skills include keyword research, optimised copy writing, on site SEO analysis and advertising campaign optimisation.

He has successfully managed numerous advertising campaigns, using not only Google AdWords, Microsoft adCentre and Yahoo! Search Marketing but other traffic sources too, across a wide variety of different sectors and recently passed the £2 million managed ad spend landmark.

Marketing Directors

SHAUN MEASDAY

Shaun Measday has been in online marketing for 8 years. During this time he has worked for large corporate ecommerce operations such as Littlewoods, and also within the ultra competitive arena of online gaming.

Shaun’s experience covers multiple disciplines, particularly in Search Engine Optimisation, Pay Per Click marketing, Affiliate Marketing and Conversion optimisation.

He has often been labelled a New Media Evangelist – although he would class himself more as a marketing geek.

Marketing Executives

DAVID SPARKS

David Sparks has worn plenty of hats in his career, particularly in the services delivery area. Having worked with clients ranging from microbusinesses to multinational corporates, this experience comes in quite handy as one of our Client Managers.

A passionate fan of marketing (offline and online), David enjoys taking the technical challenge that is web site optimisation and converting it into web site success for our clients.

In addition to focusing on keyword research, writing web page copy, producing reports, collaborating with web designers and in conference with clients, he’s also studying for qualifications with the Chartered Institute of Marketing.

 

TONY CHALMERS BSc. (Hons)

Tony is an Internet Marketing Assistant skilled in conducting site reviews, SEO competitor analysis and keyword research. Tony manages client link building campaigns and The Strategy Group websites.

 

 

 

If you would like to know more information on how a search engine marketing consultant could improve the profitability of your business, please contact us or call 0845 838 0936.