Last week Strategy exhibited at AdTech 2008.  We had the stand immediately to the left of the entrance so we were often the very first stand that visitors encountered – it was a great spot!
Our headline was PAY PER RESULTS SEO…. “where’s the catch?” Someone asked….. another said “where do I sign?”  There isn’t a catch, [...]

There are some exceptionally cool strategic tools available that can give your organisation the edge over your competition.
Imagine you have a business-to-business website…
How would you like to know exactly which organisations are visiting your site? What they searched for? Which pages they visited, Whether they have visited before etc etc.  Yes, its very much the [...]

As the singularly most important thing that the vast majority of websites want to achieve it is essential that you measure your conversions from all your different sources.  If you don’t care whether your website brings you conversions then this post is not for you.
However, if you want your website to make you money… read [...]

At an exhibition recently John Courtney, Chairman of the Strategy Group, discussed Pay-Per-Results and how Strategy are growing our client base by offering pioneering performance-related pricing for our comprehensive search engine optimisation services.

We captured this video and produced a short (90 second) video giving a brief explanation of this pricing and the kinds of clients [...]