Effective Directory Link Building

The Strategy link directory submission service team have spent years building quality links across all kinds of sites. We:

• know the effective places to build links and the places to avoid
• have the necessary, verified directory accounts in place
• know where the traps are
• know how to build link submissions for you efficiently

The result is a high level of approval with links from respected sites that are relevant to your business. This ensures you higher ranking by Google and other search engines.
Contact us about our Link Directory Submission Services

Understanding Link Directories

One of the most popular ways to announce your business to the world is by using submissions to an online directory. It’s akin to being listed in your local phone book. This activity is so popular that attempts to shortcut the process by using shoddy directory submissions have resulted in a tightening of acceptable practices to build these directory links. Google examines all link directories very closely.
Problems with Directory Links

In the past, there have been many low-cost directory submission services which promise a high number of link submissions for a low price. The only way these services can work is through automated submission – where a computer program submits your information to link directory sites across the web.

These kinds of automated links are known as ‘link spam’. Google dislikes these kinds of links and actively seeks to recognize these kinds of sites. Google may penalize your site’s ranking for poor quality links from them. Using automated submissions may hurt your site’s ranking.

Effective Link Directory Usage

Google takes into account several factors when assessing the quality of a link:

• Relevancy – that the site you post on is related to your site and is well regarded by Google
• Google’s opinion of the directory – some directory links are not followed by Google. Submissions to these directories are pointless
• Use of captchas – Google favours directories which test the submission to ensure it is made by a real person

Automated submissions can neither recognize nor handle any of these important items. The directory link attempts resulting from any kind of automated link submission service have:

• a high rejection rate
• are not good quality and can harm your efforts
• are not as good as advertised – this is truly a case of getting what you pay for

It is critical to have an experienced link-builder manually perform your link directory submissions. Only a real person can:

• match your site with the best category in a directory or blog
• check that the site for posting is respected & well-ranked
• check that the link is followed by Google

These methods ensure value for money spent on link directory building.

Additionally, many link directory sites require an existing account with numerous submissions before links are allowed. Some sites advertise free links, but need 2 – 6 months to approve the link. Some directory sites accept submissions, but the links never get posted.

Get in Touch

If you would like to know more about Strategy’s link directory submission services, contact us today on 0845 838 0936 or If you would like to know more about Strategy’s services, contact us today on 0845 838 0936 or email us.