We are offering our unique Pay on Results SEO pricing to clients who prefer to pay for actual results and performance, than an upfront fee, whilst still wanting an on-going relationship. PoR (Pay on Results) means you only pay for the increased traffic or sales.
You can view some of our client successes by visiting our SEO Rankings page.
Most SEO companies charge fixed fees for a service. We offer this option too as some clients have fixed budgets and like to know what they are spending each month. Whilst there is nothing wrong with this approach, what we also offer is our unique Pay on Results SEO pricing option, where there is no upfront fee and no monthly fee, therefore no risk to the client. You only pay for actual results and performance.
What sets us apart is we have two types of PoR pricing. Option one (mainly brochure sites) is based on increased traffic arriving at your site from organic search – this means more and more actual visitors looking at your pages. Option two (established ecommerce sites) is based on increased sales made on your site, from the extra traffic and the better conversion rate we have generated for you.
Our PoR services guarantee that you will ONLY PAY FOR RESULTS and so you cannot lose.
We believe in what we do and our clients trust us to deliver. This is why we are able to offer PoR SEO on visits and sales, and why we have so many clients wanting this pricing option.
Read more about Pay on Results SEO in this article in New Media Age magazine.
PPC (or Pay-Per-Click) is sponsored advertising where you fix a budget, write an advert and bid against your competition for positions in the sponsored ads area of the search engine results pages (SERPs). These are the “Sponsored Results” that appear in the blue shaded area at the very top and continue down the right hand side of the search pages. Once your money runs out on your PPC account your advert disappears.
PoR (Pay on Results) concentrates on organic or natural listings which appear on the left hand side of the page and fill the majority of the screen. Because of the nature of organic listings you are likely to get longer term benefit for your PoR spend as the effects are longer lasting rather than short lived like PPC. Organic optimisation also feeds the ‘long tail of search’, a term coined to describe the many one-off search phrases that can bring your site relevant traffic. It is reported that 80% of search terms typed into search engines every day are unique.
Depending on your marketplace you may find that PoR brings better quality traffic as the organic results are achieved predominantly by their relevance to the search phrase and therefore are often a more trusted source of information above paid for adverts.
Read more about Pay on Results SEO in this article in New Media Age magazine.
Contact us today or call 0845 8380936 to discuss how Strategy can drive increased traffic to your website.