AuthorRank isn’t exactly revolutionary news for 2013. Speculation about its implementation has been growing furiously ever since this Google patent was released in 2011:
“The digital signatures can be used to influence the ranking of web search results by indicating the agent responsible for a particular content piece. In one implementation, the reputation for an agent is expressed as a numerical score. A high reputational score indicates that the agent has an established positive reputation.” – Google Patent (11 May, 2011)
Because of this, and the multitude of useful articles out there about it already, making a prediction about the timing of the update or the possible factors involved in measuring the ranking would be fruitless to the point of lunacy.
So instead, I’ll be prophesying what impact it will have on SEO. Continue Reading