Welcome to Strategy Internet Marketing

Pay-Per-Results (PPR) SEO

Organic Search Engine Optimisation - Pay Only For Results!

• Do you want to increase on line traffic to your web site?
   

• Do you have a budget for Internet marketing?
   

• Would you prefer to pay for results instead of paying up front fees?

Our new performance-related organic SEO could be for you!

We are offering PPR (Pay-Per-Results) pricing to clients who are looking for an ongoing relationship and who would prefer to pay for actual results rather than paying up front for a service.

How is our results-based SEO pricing different from regular SEO pricing?

Most SEO companies charge fixed fees for a service. There is nothing wrong with this approach but if a client has spent money before, especially if they received little or no return, they may be reluctant to go down the same route again. They do however want to get results and do not object to paying for those results. With our Pay-Per-Results pricing there is no up front fee and therefore no risk to the client. Our pricing is based on actual click through traffic arriving at your site - actual visitors looking at your pages!

Our PPR service guarantees that you will ONLY PAY FOR RESULTS and so you cannot lose!

How is PPR different from PPC?

PPC (or Pay-Per-Click) is sponsored advertising where you fix a budget, write an advert and bid against your competition for positions in the sponsored ads area of the search engine results pages. For example, on Google these sponsored areas are down the right hand side and in the blue shaded area at the very top of the page. Once your money runs out your advert disappears.

PPR (Pay-Per-Results) concentrates on organic or natural listings which appear on the left hand side of the page and fill the majority of the screen. Because of the nature of organic listings you are likely to get longer term benefit for your PPR spend as the effects are long term rather than short lived like PPC. Organic optimisation also feeds the 'long tail of search' a term coined to describe the many one-off search phrases that can bring your site relevant traffic. Depending on your marketplace you may find that PPR brings better quality traffic as the organic results are achieved predominantly by their relevance to the search phrase and therefore may be the most trusted source of information.

How do I apply for PPR Search Engine Optimisation?

1. Client's web site should have been established for at least 6 months.
    
2. Strategy will review the site and take a position on whether it is desirable for PPR pricing.
    
3. Strategy would need to be able to edit the web site pages and access traffic statistics or log files.
    
4. Strategy will propose a measurement and cost per visitor.
    
5. Term of the contract will be 12 months initially.

Contact Kath Dawson or call 0845 8380936. You will need to provide your web address so that we can review your site.

Call us 0845 838 0936